Nem a ruha teszi az embert,de akadnak kivételek

Nem a ruha teszi az embert,de akadnak kivételek

A közelmúltban megjelent amerikai újság szerint az amerikai brand Thom Browne felajánlotta Caraunának, hogy hivatalosan öltözzön be a márkájukba. Sokan nem is tudják, hogy az olasz "Luxus férfi ruházat" világelsője Ermenegildo Zegna nemrég szerezte meg a Thom Browne márka 85% -át, így többségi részvényesévé vált.A teljes angol cikk lentebb.


Bele sem gondolkodnak sokan az átlagemberek, akik nem követik a mai sakkot, hogy ma a sakkban egy tehetség megléte mellett, vannak számtalan korlátok, amelyek gátat szabhatnak a sok sakkozó karrierjét. Ez csak egy eleme a szponzoráció. Hiszen hol vannak még az egyéb kiadások. Mondhatni álom. Vajon, megtérül a befektetett pénz, az idő és a energia ? Miközben a divatcégek is egyre nagyobb szerepet vállalnak Köztudottan a sport szponzorációkban is.A mai sakk gépi SAKK korban, ahol az erőviszonyok kiegyenlítettek.

Miközben divatvilág uralkodói is egyre nagyobb szerepet vállalnak a sportban. Valójában ma már semmi sincs ingyen.
A szponzort keresők gyakran elkövetik azt a hibát, hogy félreértik a szponzorálás lényegét. A szponzorálás nem alkalmi jótékonykodás, nem adományozás, a szponzorálás – üzlet. A szponzor cég marketingstratégiájának, hosszú távú (vagy legalábbis hosszabb távú) marketingstratégiájának része. Egy elegáns marketing eszköz, amely által eljuthat a célcsoportjához, segítheti a márkahűség megerősítését, új vásárlók (ügyfelek) bevonzását.És talán azT is kevesen tudják,hogy a mai komoly profi sakkban már nem elég egyes vállakozások adóba leírt 1-2 milliós tételei sem sokszor.
Csak kezdésnek. Mindenesetre Carauna célba ért,legalábbis felöltözött és mondhatni mi sakkozók joggal lehetünk rá büszkék. Egy igen hosszú út és munkával teli gyötrelelem vezette ide az egyébként roppant szimpaikus fiatalembert, akit egyre többen kedvelnek máig is szolid viselkesése miatt. Még mem tudjuk, hogy melyik divatirányzat nyer a világbajnoki döntőn novemberben,de egy dologban biztosak lehetunk. Carlsen és Carauna mára a sakk Armanija is a sakktáblán is. Mármint sakkban.

Egy ruhát, de a sakkozót vagy azok,akik részesei a sakknak is én úgy mérek, annyi az értéke, amennyi a ráfordított idő a sakkra is.Nem csak a táblán, de emberségben is. Hogy persze kis hazánnkban még akadnak sokan, akik
köpönyegben járnak, nos azok a köpönyegforgatók. Ezért szinte biztos vagyok benne,sokan nem fognak divatosan járni.
hunonchess


Carlsen – Caruana: fashion world battles on 64 squares of chess board

The American-Italian Fabiano Caruana, current number 2 of the Caruana now within 10 points behind Carlsen after a convincing win in Batumi Chess 2018 olympiad and next challenger for the chess world championship that will take place next November in London, could do so by dressing an Italian brand.

According to what was recently published by an American newspaper, the American brand Thom Browne has made an offer to Caruana to officially dress it with their brand.  What many may not know is that the Italian group “Ermenegildo Zegna“, a world leader in luxury men’s clothing, has recently acquired 85% of the Thom Browne brand, thus becoming its majority shareholder (link: https://www.ilsole24ore.com/art/moda/2018-08-28/il-gruppo-zegna-rileva-l-85percento-dell-americana-thom-browne-144847.shtml?uuid=AEKOHKgF).

 
 

So here in an unusual development of the events Fabiano Caruana “the Harry Potter of chess” with double Italian-American passport, after having left in the summer of 2016 the Italian Chess Federation to play with the USA Team and win its first Olympics chess in Baku / Azerbaijan in September 2016, comes back now to be testimonial of Italy thanks to Italian fashion.


A Day in the Life of Chess Grandmaster Fabiano Caruana
After a 46-year drought, the United States finally has a player to rival Bobby Fischer

 

GAME PLAN Chess grandmaster Fabiano Caruana at the Saint Louis Chess Club, which hosts the U.S. Championship each year. PHOTO: JESSE CHEHAK FOR WSJ. MAGAZINE

 
By Mickey Rapkin
July 25, 2018 9:53 a.m. ET

 

THE BEST CHESS player in America is a 26-year-old wunderkind from Brooklyn who loves Game of Thrones and David Lynch movies. In November, Fabiano Caruana will travel to London to face off against his archrival, Norwegian Magnus Carlsen, for the title of World Chess Champion; he is the first American to advance to the championship since Bobby Fischer in 1972. Chess may not dominate the nation’s gossip columns, but this matchup is pure drama. Rabid fans online have already dubbed his clash with the blond Norwegian as “Captain America vs. Thor,” and there’s more than $1 million in prize money at stake. While Caruana may not have Captain America’s shield to protect him, he’s got his own armor, courtesy of Thom Browne (whose PR sent him an Instagram DM with an informal offer to dress him). This is how it goes in chess. Whenever a young American player makes waves on the international stage, the press is quick to call him the next Bobby Fischer. But in this case, the comparison may hold. “It would be huge [to win],” Caruana says. “And probably a huge relief after the match is over—just to be done with the pressure.”

 

Caruana’s entire life has been building to this moment. Born in Miami, he was discovered at age 5 at an after-school chess program in Park Slope, Brooklyn. By 10, he had beaten his first grandmaster (a title bestowed on the best players by chess’s governing body). At his father’s urging, the family relocated to Europe two years later so he could train in earnest. “I didn’t go to school after seventh grade,” Caruana says. “I just worked on chess.” In 2015, Caruana returned to the States and in 2016 settled in St. Louis—home to the U.S. Championship tournament—where his training regimen includes weightlifting and core work. And yes, players are tested for doping.

 

“Fabi” (as his friends call him) earned the right to challenge Carlsen, 27, after winning the Candidates tournament in Berlin in March; this fall, he will begin preparations for London’s 12-game match. When asked about his chances, Caruana says plainly, “I feel optimistic.” The two players have faced off numerous times before, with Carlsen deft at the long game and Caruana more aggressive. Caruana’s not just studying the Norwegian’s moves on the board, it seems; he’s also paying attention to his business savvy. Carlsen has been exceptionally adept at branding himself. He’s modeled for G-Star Raw and even played himself on an episode of The Simpsons. To up his own profile, Caruana recently brought in a management team. There’s no bad blood between the two players, per se, but only one man can wear the crown. When pressed, Caruana will only admit: “We’re definitely not buddies.” Your move, Thor.

 

 

€95,000 The prize money Caruana won at the Candidates tournament in 2018; it’s the largest amount he’s ever taken home.

 

12 tournaments The average number he competes in annually.
35+ moves The number of moves Stockfish, the computer chess simulation program Caruana trains with, anticipates.
450 minutes The longest single chess match he’s played.
€1,000,000 Prize money at stake in November’s World Championship match (winner takes 60 percent; runner-up snags the rest).

14 years old Age at which Caruana became a grandmaster, then the youngest in U.S. history.
4–7 hours His chess practice time each day. “If you’re hunched over for weeks at a time, you can get shoulder pain and tightness,” he says.

 

$12,953.85 Price of Caruana’s high-speed desktop, Titan X499, which is used to run complicated chess software.

https://www.wsj.com/

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